These Terms of Service (“Terms”) govern your access to and use of websites, applications, and services offered by LoyaLoop (“LoyaLoop,” “we,” “us,” or “our”) (collectively, the “Services”). By accessing or using the Services, you agree to these Terms. If you are using the Services on behalf of a business, you represent that you have authority to bind that business.

1. The Services

LoyaLoop provides tools that help independent stores and small chains run simple loyalty programs—such as owner dashboards, cashier flows, customer-facing screens, and related features. Features may change as we improve the product. We may offer an interactive demo with sample data; the demo is for evaluation only and is not a production environment unless expressly stated.

2. Accounts & eligibility

You may need an account to use certain features. You agree to provide accurate information and to keep your login credentials confidential. You are responsible for activity under your account. Notify us promptly if you suspect unauthorized access.

3. Stores, staff, and customers

If you are a store owner, you are responsible for your staff’s use of the Services, for complying with laws that apply to your loyalty program and marketing (including SMS and telephone marketing rules), and for providing any required notices and obtaining any required consents from your customers. If you are staff, you must follow your employer’s policies and applicable law when using LoyaLoop.

4. Acceptable use

You agree not to:

• Use the Services in violation of law or third-party rights.
• Attempt to gain unauthorized access to the Services, other accounts, or our systems.
• Interfere with or disrupt the Services (for example, by introducing malware or excessive automated traffic).
• Reverse engineer, scrape, or copy the Services except where applicable law expressly permits.
• Use the Services to send unlawful, harassing, deceptive, or discriminatory communications.

We may suspend or terminate access for conduct we reasonably believe violates these Terms or creates risk.

5. Fees, trials, and billing

Some features may be free during a preview or trial. Paid plans, if offered, will be described at checkout or in an order form. Until billing is connected in your account, pricing shown on our website or in the product may be illustrative. When Stripe or another processor is enabled, charges, invoices, and refunds will be governed by the payment terms presented at purchase and the processor’s policies.

6. Intellectual property

The Services, including software, branding, text, graphics, and documentation, are owned by LoyaLoop or our licensors and are protected by intellectual property laws. We grant you a limited, non-exclusive, non-transferable right to use the Services during your subscription or authorized trial, subject to these Terms. Except as expressly allowed, you may not copy, modify, distribute, or create derivative works from our materials.

You retain rights in content you submit (for example, your business name and program configuration). You grant us a license to host, process, and display that content as needed to provide and improve the Services.

7. Confidentiality & data

Our collection and use of personal information is described in our Privacy Policy. Each party will protect the other’s confidential information with reasonable care.

8. Disclaimers

THE SERVICES ARE PROVIDED “AS IS” AND “AS AVAILABLE.” TO THE MAXIMUM EXTENT PERMITTED BY LAW, WE DISCLAIM ALL WARRANTIES, WHETHER EXPRESS, IMPLIED, OR STATUTORY, INCLUDING IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT. WE DO NOT WARRANT THAT THE SERVICES WILL BE UNINTERRUPTED, ERROR-FREE, OR FREE OF HARMFUL COMPONENTS.

9. Limitation of liability

TO THE MAXIMUM EXTENT PERMITTED BY LAW, LOYALOOP AND ITS AFFILIATES, OFFICERS, EMPLOYEES, AND SUPPLIERS WILL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, OR ANY LOSS OF PROFITS, DATA, GOODWILL, OR BUSINESS OPPORTUNITIES, ARISING OUT OF OR RELATED TO THE SERVICES OR THESE TERMS, EVEN IF ADVISED OF THE POSSIBILITY. OUR AGGREGATE LIABILITY FOR CLAIMS ARISING OUT OF OR RELATED TO THE SERVICES OR THESE TERMS WILL NOT EXCEED THE GREATER OF (A) THE AMOUNTS YOU PAID US FOR THE SERVICES IN THE TWELVE (12) MONTHS BEFORE THE CLAIM OR (B) ONE HUNDRED U.S. DOLLARS (US $100), EXCEPT WHERE PROHIBITED BY LAW.

10. Indemnity

You will defend and indemnify LoyaLoop and its affiliates against any third-party claims, damages, and costs (including reasonable attorneys’ fees) arising from your content, your use of the Services, or your violation of these Terms or applicable law, except to the extent caused by our willful misconduct.

11. Term & termination

These Terms apply for as long as you use the Services. We may suspend or terminate access if you materially breach these Terms or if we discontinue the Services (with reasonable notice where practicable). Provisions that by their nature should survive will survive termination (including Sections 6–10).

12. Changes to the Terms

We may modify these Terms from time to time. We will post the updated Terms and update the “Last updated” date. For material changes, we may provide additional notice. Continued use after the effective date constitutes acceptance of the revised Terms.

13. Governing law & disputes

These Terms are governed by the laws of the State of Texas, excluding conflict-of-law rules. Subject to applicable law, exclusive jurisdiction and venue for disputes will be in state or federal courts located in Travis County, Texas, and you consent to personal jurisdiction there. If you are a consumer, you may have rights that cannot be waived by contract; nothing in this Section limits those rights.

14. Contact

For questions about these Terms: support@loyaloop.com.